👤Team
Uriah Ferruccio - Co-founder
Uri is the co-founder of the Endless Protocol and is responsible for shaping the strategic direction of the Endless Foundation.
Uri is a global investor and entrepreneur specializing in AI, blockchain, and the infrastructure powering next-generation commerce and loyalty platforms. He is General Partner and Co-CEO of Tabiya Capital, a technology-native investment firm anchored in Abu Dhabi and active across Hong Kong, London, and New York, with investments spanning North America, Asia, and the Middle East.
As CEO of Concordia, Uri leads the development of performance optimization and risk infrastructure for decentralized financial systems. He also serves as a board member of Spree Finance, a next-generation commerce and rewards platform, and as Senior Advisor for Product Strategy to UMusic Hospitality and Lifestyle, part of the Universal Music Group ecosystem.
Previously, Uri was Vice President of Business Development at Binance, where he raised institutional capital for Binance Labs from a global top-ten fund and led the firm’s first Move-ecosystem investment via Aptos. As founding Director of Strategy and Investments at JD.com’s AI division, he scaled the team to 400+ engineers, launched an AI accelerator backing 15+ companies, and co-founded JD’s blockchain innovation studio.
A Fulbright Scholar at Peking University, Uri holds degrees from UNC Chapel Hill (Phi Beta Kappa), Harvard University, and New York University, and is fluent in Mandarin Chinese.
LinkedIn https://www.linkedin.com/in/uriferruccio
Yu Xiong - Co-founder and Chief Scientist
Yu Xiong is co-founder of the Endless Protocol and the President and Chief Scientist of the Endless Foundation.
Yu Xiong is an internationally renowned scholar and industry leader, specializing in business analytics, blockchain, metaverse technologies, and innovation ecosystems. He has published over 100 academic papers in leading journals, including Nature Communications, European Journal of Operational Research, and Production and Operations Management.
As a pioneer in blockchain and metaverse applications, Professor Xiong founded and leads the University of Surrey Academy of Blockchain and Metaverse Applications, advancing cutting-edge research and fostering collaboration between academia and industry. He also chairs the UK All Party Parliamentary Group on Metaverse and Web 3.0, shaping policies in emerging digital fields. And he is a member of the advisory board for All-Party Parliamentary Groups(APPGs) in the UK Parliament.
Professor Xiong's career bridges academia and industry. He has served as a non-executive director for leading companies, including Fotor AI, a platform with over 650 million users, and Yinde Group, which invests in over 30 companies annually in the UK. His work drives innovation and strategic partnerships at the forefront of technological transformation.
LinkedIn https://www.linkedin.com/in/professor-yu-xiong-ceng-phd-181aba1b
Eduard Romulus GOEAN - Managing Director of Operations & Sustainability
Eduard Romulus Goean is Managing Director of Operations & Sustainability at the Endless Foundation, overseeing the organisation’s operations and sustainability initiatives across the ecosystem.
Eduard Romulus GOEAN is an expert in international relations with extensive experience in government and diplomacy. He has held significant roles, including chief of staff to the Romanian Ministry of Economic Affairs and personal counselor to the Minister of Transport. Eduard also served as Romania’s Consul General in Hong Kong and Macao and as the first secretary at the Romanian Embassy in China, where he played a key role in fostering international cooperation and cross-cultural dialogue.
In addition to his government work, Eduard has contributed to projects in the sustainable development and blockchain sectors, particularly in the tourism industry, where he explored the use of blockchain to address carbon emissions and improve token economics.
LinkedIn https://www.linkedin.com/in/eduard-romulus-goean-308a26300
Amit Kumar Jaiswal - Head of Technology
Amit Kumar Jaiswal is an expert in AI, blockchain, and Web3, with an extensive technical background in machine learning, natural language processing, and quantum-inspired models. He served as the academic chair at the Indian Institute of Technology (BHU) and conducted pioneering research at the University of Surrey, focusing on AI, DeFi, and Web3.
Amit's technical innovations include quantum-inspired deep neural networks for interactive information retrieval and AI-driven healthcare models. His work earned him the Marie Skłodowska-Curie ITN fellowship under the EU’s Horizon 2020 program. As a co-founder and CTO of Quanonblocks LLP, he led the creation of decentralized applications for global clients. Additionally, he developed risk mitigation models for DeFi lending while working as a quantitative researcher at Roci Finance.
LinkedIn https://www.linkedin.com/in/amitkumarjaiswa
Ned - Head of Tokenomics
Ned is a seasoned expert with over 10 years of experience in artificial intelligence and blockchain ecosystems. His work focuses on data science, distributed systems, and tokenomics, having led pioneering projects in blockchain, decentralized finance (DeFi), and Web3 innovation. With years of R&D experience at both Oxford and Cambridge University, Ned has conducted advanced research on tokenomics design, protocol optimization, and zero-knowledge proof applications. Additionally, he developed AI-driven quantitative trading systems and performed sentiment analysis on social media platforms.
Ned actively participates in global Web3 and fintech events as a keynote speaker and ETH hackathon judge. With deep academic knowledge and practical expertise, he designs innovative tokenomics systems that drive sustainable, decentralized ecosystems, contributing significantly to the Web3 space.
LinkedIn https://www.linkedin.com/in/ninges/
Scott Trowbridge - Senior AI Advisor
Scott Trowbridge is a seasoned business leader with over a decade of experience in Al, blockchain, and strategic business growth. He has successfully led high-performing teams, driven revenue expansion, and developed commercial strategies for leading fintech and AI enterprises.
As Vice President of Business Development and Partnerships at Stability AI, Scott built and led the company's Al commercial team, with a proven track record of integrating cutting-edge artificial intelligence technologies across industries.
With extensive experience in fintech and blockchain, he plays a pivotal role in fintech and blockchain acceleration, specializing in driving revenue growth, GTM, leading high-performing sales teams, and crafting strategic business solutions.
LinkedIn https://www.linkedin.com/in/scottbtrowbridge
Neeraj Sharma - Board Advisor (Strategy & Operations)
Neeraj Sharma is a seasoned executive with over 24 years experience across investment banking, asset management, financial market infrastructure and digital finance having held senior roles at Barclays Capital, LGT and NetOTC. He has significant operating experience at both CEO and COO level across financial services, as well as, digital assets and Fintech.
As a strategic advisor, Neeraj has also worked with Binance Europe, providing essential legal and regulatory guidance and helping design a new operating model. He has also advised financial institutions on corporate restructuring, regulatory compliance, and the development of digital finance platforms, leveraging his deep expertise across traditional finance, Web3 and blockchain technologies.
LinkedIn https://www.linkedin.com/in/neeraj-a-sharma
Amjad Suleman - Senior Strategy Advisor
Amjad Suleman is a seasoned leader with over 20 years of experience bridging banking, technology, and information services. He has been at the forefront of technological innovation in banking, having designed the first blockchain-based risk management platform at Wachovia Bank and Citigroup, enhancing cross-border transaction security. At Mizuho Bank, he introduced AI-driven customer analysis tools that increased market share by 15%. He also led technology initiatives at NRB Bank, overseeing digital upgrades and market expansion in the Bangladesh banking sector.
Amjad’s expertise extends beyond banking to global tech projects, having optimized Cisco’s enterprise network and developed machine learning-based quality control systems for the UK National Health Service. As CEO of Reddot Capital, he drives strategic investments in AI, blockchain, fintech, and renewable energy, with a portfolio that consistently outperforms industry benchmarks.
LinkedIn https://www.linkedin.com/in/amjad-suleman-6b463b52
Binu Paul - Foundation Advisor
Binu brings over 25 years of experience in financial technology, crypto and digital assets, funds/wealth management as well as regulatory & compliance affairs. He has consulted to a range of clients (across UK, Australia, New Zealand, Africa and Hong Kong) including some of the largest digital assets and payments businesses globally. He has established and led innovation capabilities for financial regulators both in the UK, where he was Head of Digital Assets at the Financial Conduct Authority and in New Zealand, where he established the fintech and innovation capability for the Financial Markets Authority. In that role he was also the Chair of the digital and innovation forum of the Council of Financial Regulators of New Zealand.
Binu has also founded and exited fintech businesses as well as led strategy and business development for a global fund manager. Having held a variety of roles as founder, as chief executive, board advisor, chair, portfolio manager and department heads both in private and public sector organisations, Binu now advises businesses on regulatory and compliance matters, launch and growth strategies (including global expansion) and fintech product development. He has been appointed by the New Zealand Trade & Enterprise as an Advisor to Kiwi technology businesses expanding into the UK and mentors at a number of fintech accelerators.
LinkedIn https://www.linkedin.com/in/binupaulnz
Yehong Ji- Strategic Fundraising Advisor and Foundation Board Member
Yehong Ji provides strategic fundraising advice for the Endless Protocol and serves on the board of the Endless Foundation.
Yehong Ji is currently Senior Advisor at Barclays Singapore. He has over 30 years of experience in investment banking, including capital markets, and cross-border M&A. Prior to his current role, he served as Vice Chairman of Greater China Banking and Managing Director at Barclays, and was Managing Director and Co-head of China Business Development at ICBC International.
Earlier in his career, Mr. Ji spent 22 years in senior roles at JP Morgan, Credit Suisse, Citi, and Morgan Stanley, etc. He has led a broad range of capital markets and M&A transactions for leading Chinese and global companies. He began his career at the Ministry of Foreign Economic Relations and Trade of China, where he oversaw China’s outbound investment activities.
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